Wang Lihong, CEO of Rise Education, delivers a keynote speech during a brand upgrading conference in Beijing in May. [Photo provided to]

Rise Education Cayman Ltd, a Nasdaq-listed education company, announced the upgrading of its brand recently by launching three new business products focused on quality education.

“Over the next three years, Rise Education will strive to make innovations and breakthroughs to become a leader in Chinese quality education,” said Wang Lihong, CEO of Rise Education.

According to Wang, the three new business lines are WhySTEAM, Hiyeah and Rise Camp, demonstrating its development goal to integrate educational resources and empower education with innovative technologies.

WhySTEAM aims to nurture cognitive skills and mathematic logic through science exploration and studies, while Hiyeah is designed to cultivate children’s character, personality and social skills for future academic achievements.

“With the upgrading, Rise hopes to offer comprehensive aptitude training solutions based on a model merging online with offline services, and seeks to build a better education ecosystem for children and parents,” she said.

Rise Education, a leading English tutoring service provider, has offered its services to students from Singapore, Vietnam and many other countries and regions around the world. It has also established more than 500 learning centers in more than 100 cities in China, the company said.